Be yourself, everyone else is already taken.Oscar Wilde
I remember it was about 1999.
I was working in a London agency as a project manager of sorts.
Heads started turning when I began securing meetings and new business from the likes of BBC Radio 2, Guinness, Hamleys and the Graham Norton Show, just from writing persuasive emails.
I didn’t know at the time that there was such a thing as copywriting. I didn’t realise that’s what I was doing. I just kept on writing. And we kept getting a foot in the door of some nice clients.
I’m Matt Morton, a freelance copywriter and proofreader.
I’m based near Buckingham, between Oxford and Milton Keynes – about an hour out of London.
I live here with my patient wife, football-mad young son and several four-legged critters.
To give my writing a bit of formal recognition, I became a Member of the Professional Copywriters’ Network. I’m also just finishing a Diploma in Copywriting (heading for a distinction too, hopefully, having gained an ‘A’ in every module so far).
With me, you’ll get:
- Member of Professional Copywriters’ Network
- Diploma in Copywriting
- Masters in Business and IT
- Writing that persuades and sells
- Writing with personality
- Writing how you talk
- Connecting with the reader
- Friendly, personal approach
- Quick responses
- Pedantic (in a good way) attention to detail
You won’t get:
- Corporate cliches
- Ripped off
- Apostrophe abuse
- Slow communication
- Careless, sloppy copy
- Long words
Experience and education:
- Diploma in Copywriting from the highly-regarded College of Media and Publishing
- Master of Science in Business and IT
- An experienced copywriter/client services/account manager for digital agencies
- Member of the Professional Copywriters’ Network
- Confident with Content Management Systems including WordPress and Umbraco
- Experienced hand coder of HTML, CSS and basic .NET C# programming
- PGCE in Seconday School Music
- Graduate of London College of Music (saxophone)
- Took 3 ‘A’-Levels including English
- Qualified football coach – FA Level 2 Football, FA Level 1 Futsal, FA Level 1 Psychology.